Retail

FASHION LEARNING PATH

The fashion industry is one of the biggest, yet most challenging industries impacted by hundreds of factors, including economic uncertainties and digital transformation. In response to this new digital wave, consumer expectations have reached an all-time high. Shoppers are no longer content with the simple purchase transaction; they want to have an experience attached to it. As the knowledge and reach of a consumer is heightened, the knowledge of our frontliners need to be elevated to meet that expectation. The Fashion Curriculum aims at increasing the knowledge on a broad spectrum, allowing our frontliners to be well-informed, confident and opinionated consultants of Fashion.

The Learning Curriculum

A Hybrid approach -Strong, Self-directed, interesting+ fun + informative

A Fashion Community

Organised events and classes: aims at creating an interest beyond just selling products, a more genuine interest in fashion and the industry as a whole.

Outcomes

A population of fashion employees with the ability to speak about fashion with a deeper knowledge and basis – the ability to form their own opinions and have critical thinking.

GLOSSARY

This skincare glossary is designed to standardize the way we understand and speak about skincare, by shedding light on skincare terms used in today’s industry. For all beauty lovers and enthusiasts who have a passion for skincare, whether you work in frontline retail or you are a back of house employee, this skincare glossary is for you.

WORKSHOP

Customer@Heart

‘it’s not a task it’s a mindset’

Putting our customers everywhere at the heart of every decision, task and process by building a diverse customer mindset in every single employee

RETAIL FIELD COACHING

The essence of coaching is raising awareness and responsibility to unlock potential and maximize performance, performed by partnering with retail leaders in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. يتمثل أساس الـ Coaching في زيادة الوعي والمسؤولية لإطلاق العنان للإمكانيات وتقوية الأداء ، والتي يتم إجراؤها من خلال الشراكة مع قادة البيع بالتجزئة في عملية إبداعية ومحفزة للفكر تلهمهم في رفع مستوى قدراتهم الشخصية والمهنية.

During the programme, coaches will work in collaboration with store leaders for a period of 6 months and elaborate a complete growth/development report aiming at helping the team to develop/boost its business and operations. خلال البرنامج ، سيعمل الـ Coaches بالتعاون مع قادة المتاجر لمدة 6 أشهر ويضعون تقريرًا كاملاً عن النمو والتطوير بهدف مساعدة الفريق على تطوير وتعزيز الـ Business والعمليات التشغيلية.

PROGRAMME OBJECTIVES أهداف البرنامج

The RETAIL FIELD COACHING يستهدف برنامج التدريب والتوجيه في مكان العمل في بيئة البيع بالتجزئة الجوانب التالية:  programme targets the following aspects

• To elevate Customer Experience standards across the Group resulting in greater business performance لرفع معايير تجربة العملاء عبر المجموعة مما يؤدي إلى أداء أكبر للـ Business

• To support every store leader through targeted, impartial and safe coaching intervention لدعم قائد كل متجر من خلال جلسات الـ Coaching التدريبي المستهدف والحيادي والآمن

• Raise the Store leadership capabilities زيادة قدرات المتجر القيادية

• Raise the Store Performance زيادة أداء المتجر

• Create high performing Teams through an elevated in-store leadership إنشاء فريق ذو أداء عالي من خلال قائد متمكن في المتجر

• Build continuity and application of Academy learning – From Class to Floor بناء استمرارية وتطبيق التعلم الأكاديمي - من الفصول التدريبية إلى أرض المتجر

ELEARNING

This course provides you with video and eLearning on how to use Chalhoub's Retail Store Operations FOCUS platform.

VIRTUAL WORKSHOP

This course if designed for learners who are active on EF English program and would like to practically apply what they have learned.

Purpose

This program is created to support your English learning journey in EF program to apply what you have learned practically in an environment that encourage you to make mistakes and learn from it.

Learning Objectives

• Give participants the confidence converse in English without shying away from making mistakes.
• Build the habit of learning English through songs and short videos.
• Create a community of practice for the enrolled learners in EF Online English.

ONLINE TOOLKIT

Clienteling has dominated the luxury retail space for many years. It is also becoming more relevant in today’s digital transformation.

With clienteling, we seek to establish meaningful relationships between us and the customer. This is achieved by leveraging real-time data, based on the customer profile which includes their preferences, behaviours and purchases.

WHO IS FOR:

Clienteling Toolkit is a viable online resource of information and tools available to each frontline employee as a source of knowledge on the practice of Clienteling in our Group.

PURPOSE AND HOW WILL YOU BENEFIT

Our customers crave a highly personalised shopping experience and in order to provide that for them, there is a method known as clienteling.

Learn this technique used by retail sales consultants that will help you to establish long-term relationships with key customers based on data about what they like, what they purchase, and how they behave. That’s because whenever you want to create a long-lasting relationship you need to put more personal attention on another person.

FACE TO FACE WORKSHOP

A learning Collaboration created by Chalhoub University for Carolina Herrera consisting of a series of in-store activities with the aim of increasing the use of CX, Clienteling and Fashion Knowledge directly on the Shop Floor.

FACE TO FACE WORKSHOP

A full day of workshops for Tanagra employees covering aspects of Art de Vivre, applied through hands-on workshops and activities.

The objective is to motivate the team and give them the space to learn by doing.

FACE TO FACE WORKSHOP

A learning collaboration created for Level Shoes by Chalhoub University which involves motivational activities as well as behavioural trainings.

FACE TO FACE WORKSHOP

A collaborative Learning Path created for the Team at Tryano by CU, to elevate Retail and Leadership skills.

FASHION LEARNING PATH

The fashion industry is one of the biggest, yet most challenging industries impacted by hundreds of factors, including economic uncertainties and digital transformation. In response to this new digital wave, consumer expectations have reached an all-time high. Shoppers are no longer content with the simple purchase transaction; they want to have an experience attached to it. As the knowledge and reach of a consumer is heightened, the knowledge of our frontliners need to be elevated to meet that expectation. The Fashion Curriculum aims at increasing the knowledge on a broad spectrum, allowing our frontliners to be well-informed, confident and opinionated consultants of Fashion.

The Learning Curriculum

A Hybrid approach -Strong, Self-directed, interesting+ fun + informative

A Fashion Community

Organised events and classes: aims at creating an interest beyond just selling products, a more genuine interest in fashion and the industry as a whole.

Outcomes

A population of fashion employees with the ability to speak about fashion with a deeper knowledge and basis – the ability to form their own opinions and have critical thinking.

DISCUSSION GROUP

A community for Fashion Afficionados with exclusive activities including Panel Talks, Guest speakers, Masterclasses, Film club and Fashion Sketching Classes etc. These activities and events will be organised by the Retail Academy.

This community aims towards growing interest in fashion with a more wholistic and intriguing approach, where Chalhoubies can attend, enjoy, have fun but also learn and expand their thinking in Fashion.

There is also a Fashion Forum linked to this course, where you can discuss anything Fashion at any time!

FACE TO FACE WORKSHOPS

START Induction Programme is designed to help our frontliners smoothly integrate into the Group while delivering Delightful Customer Experiences.

INSTORE TRAININGS

Welcome to your Purificacion Garcia Product Knowledge training programme. This training will allow you to gain a sound knowledge and understanding of the items available in the new collections and build your confidence in creating exceptional buying experiences for your customers.

Who is it for?

All PG frontliners who are looking at enhancing their product knowledge.

eLEARNING REGISTRATION

Who is EF?

Education First EF is an international education company that specializes in language training, educational, travel, academic degree programmes and cultural exchange.

EF x Chalhoub University

We at Chalhoub University are delighted to announce a partnership with EF to offer you an English Language Online Course.

Purpose

EF English Online course is designed for non-native English speakers to improve their communication skills, to have better encounters with customers and colleagues.

ENROLL AND REGISTER

Registrations will begin on the 21st of September and seats are limited, and will be offered on first come first serve basis.

التسجيل الإلكتروني

21 سبتمبر

5 أكتوبر

Once your seat is confirmed, you will be invited for an orientation session where you will complete an English language placement assessment to determine your English level.

Registrations are now closed for the first phase.

تم إغلاق التسجيل للدفعه الأولى

eLEARNING

As we evolve into becoming a true Hybrid retailer, we are now able to reach our customers across a range of various sales channels allowing us to offer our store inventory from multiple fulfilment centers in our network.

This transformation also calls for a change within our store operations, where we take the first step into an Omnichannel mindset – no longer differentiating between Store (offline sales) and Ecommerce (online sales) and continuing to commit in delighting our customers regardless what channel they have made their purchase.

VIRTUAL WORKSHOP

Clienteling has dominated the luxury retail space for many years. It is also becoming more relevant in today’s digital transformation.

With clienteling, we seek to establish meaningful relationships between us and the customer. This is achieved by leveraging real-time data, based on the customer profile which includes their preferences, behaviours and purchases.

WHO IS FOR:

Clienteling Foundation Programme is a nomination based programme dedicated to all front line employees.

PURPOSE

Our customers crave a highly personalised shopping experience and in order to provide that for them, there is a method known as clienteling.

Learn this technique used by retail sales consultants that will help you to establish long-term relationships with key customers based on data about what they like, what they purchase, how they behave. That’s because whenever you want to create a long-lasting relationship you need to put more personal attention towards another person.

ASSESSMENT

The purpose of assessment is to gather relevant information about your achievement or progress or to identify your interests in order to create better material about your learning.

Assessment enables 3 things;

• To support your learning
• Assessments encourage accountability
• Assessments lead to certification progress CRVQ BEAUTY

So let's get started, Show us YOUR DRIVE TO EXCEL !!!

ASSESSMENT

The purpose of assessment is to gather relevant information about your achievement or progress or to identify your interests in order to create better material about your learning.

Assessment enables 3 things:

• To support your learning
• Assessments encourage accountability
• Assessments lead to certification progress CRVQ BEAUTY

So let's get started, Show us YOUR DRIVE TO EXCEL !!!